Hazle was founded in 2012 by Sarah Mitchell and James Harrison, two logistics specialists who saw a significant gap in the New Zealand market. After working for large multinational corporations, they recognized that many local businesses were struggling with operational inefficiencies but lacked access to world-class optimization expertise.
Starting with just three clients in Nelson, our firm quickly gained recognition for delivering measurable results. By implementing targeted improvements to inventory management and supply chain processes, we helped our initial clients reduce operational costs by an average of 23% within the first year.
As word spread about our data-driven approach and practical solutions, demand for our services grew exponentially. In 2015, we expanded our team to include specialists in digital transformation and sustainable logistics, allowing us to offer comprehensive solutions for businesses across New Zealand.
Today, Hazle has grown to a team of 15 dedicated consultants serving over 50 active clients nationwide. We've maintained our core philosophy of "efficiency first" while continuously adapting our methodologies to incorporate emerging technologies and best practices. Our headquarters remain in Nelson, where we're proud to contribute to the local business community while serving clients throughout New Zealand and beyond.
